News releases archive

Ameriprise Study Reveals Vast Majority of Investors Who Have Experienced a Major Financial Setback Have Overcome It

Minneapolis – June 10, 2020 – As many Americans find themselves evaluating their financial picture as a result of COVID-19, the road to recovery may seem daunting – or even impossible. However, the way investors have dealt with financial challenges in the past may shed light on how investors may be able to handle the financial repercussions of COVID-19. A new study by Ameriprise Financial (NYSE: AMP) found that nearly three-quarters of people have experienced at least one major financial setback – often costing more than $50,000, and in some cases more than $100,000. But those investors have also staged a comeback and managed to put their finances back in order.

Ameriprise Financial Releases New Ad Highlighting the Power of Relationships Built on Trust

Minneapolis – March 8, 2019 – Ameriprise Financial (NYSE: AMP) today released a new television ad that demonstrates the firm’s commitment to helping clients feel confident, connected and in control of their financial lives. The launch of the new 30-second spot, titled “Trust,” coincides with International Women’s Day. “Trust” depicts a woman reflecting on her long and trusted relationships with the women in her inner circle. Among this group is the woman’s Ameriprise advisor, Beth, who was referred to her by one of her closest friends. The spot conveys how Ameriprise advisors cultivate trusted relationships with their clients – by taking the time to understand what’s most important to them, and offering comprehensive advice and solutions to help them achieve their financial goals.

Ameriprise Financial Launches New Ads Showcasing the Brilliant Experience It Delivers to Clients

Ameriprise Financial (NYSE: AMP) is ushering in 2019 with new advertisements that bring to life the personalized experience the firm and its approximately 10,000 financial advisors deliver to clients. The latest round of ads introduces the next chapter of the firm’s successful Be Brilliant® brand platform, which has evolved to appeal to the needs of a multigenerational audience. Launched in 2015, Be Brilliant® focuses on how Ameriprise helps clients achieve moments of brilliance in their everyday lives and retirement. The new iteration of the brand platform includes two, 30-second television spots that underscore the firm’s commitment to providing one-to-one advisor-client relationships, personalized advice, and solutions to help clients feel confident, connected and in control of their financial lives.

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Research studies archive

Ameriprise Study: Investors Across Five Decades Feel Confident About Their Financial Journey, Despite Setbacks and Fears

American investors across five age groups are optimistic about their finances, even though they’ve faced challenges along the road to success. According to the Ages, Stages & Money study released today by Ameriprise Financial, the vast majority (95%) of investors with at least $100,000 in investable assets report feeling confident about their financial future. While confidence is high, most (8 in 10) say they’ve experienced significant setbacks that have negatively impacted their financial journey. And respondents are concerned about future challenges that have the potential to hinder their success down the road.

Ameriprise Study: Siblings Rarely Argue About Money, But When They Do It’s About Their Parents

Minneapolis(June 21, 2017)  According to new research from Ameriprise Financial (NYSE: AMP) released today, only 15 percent of siblings have conflicts over money with their brothers or sisters. The newly unveiled research is part of the Ameriprise Family Wealth Checkup study, which surveyed 2,700 Americans, including more than 1,900 with siblings, between the ages of 25-70. The latest findings examine siblings’ communication, financial disagreements, and perceptions of each other when it comes to managing money.

Ameriprise Study: Family Financial Discussions Go Smoother Than Anticipated, But Unrealistic Inheritance Expectations Persist

According to new research released by Ameriprise Financial (NYSE: AMP), more than half (52%) of Americans say they feel extremely or very confident about their family’s financial future. Their secret: regular family conversations about money. Families with the most financial confidence say they cover a variety of topics including long-term financial goals, retirement and estate planning. The Family Wealth Checkup study surveyed 2,700 Americans between the ages of 25-70, revealing how families navigate financial communication and the challenges they encounter along the way.
 
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